The Collaboration Matrix™ is a one-of-a-kind comprehensive manual and seminar on partnerships. While there are hundreds of resources on business development, licensing, IP, and negotiation, none bring together the best practices to help you identify the right partner, structure the proper deal framework, and achieve optimal outcomes. Most organizations have dedicated strategies for strategy and innovation, but rarely do they apply the same rigor to collaborations. We’re excited to deliver that missing piece for companies of all sizes who want to make collaborations a core competence
– James Iademarco, President Strategic Avalanche
Why this Manual and Seminar?
How the Seminar Adds Value
Table of Contents
Goals
- Enhance your approach and structuring of third- party collaborations
- Accelerate innovation and time to market
- Improve value creation from intellectual property
Key Benefits
- Gain practical strategies and processes for successful collaborations
- Develop skills to protect and leverage IP assets
- Learn best practices for efficient negotiations
- Understand how to structure mutually beneficial partnerships to ensure a “good deal”
3rd Party Collaborations Leveraging a
5-Step Process Learning Objectives
- Consider collaboration drivers
- Adopt a 5-Step Collaboration Process
- Recognize partnership mapping as an essential, dynamic pre-engagement process
- Leverage a multi-screen partner assessment tool
- Differentiate deal structures using high and low impact framework for optimal outcomes
- Analyze industry leadership survey insights
The 5-step Collaboration Process
Helps Answer Key Questions
- Do we need a collaboration?
- Who are the partners to select from?
- How do I select the best partner?
- What factors should drive the deal type?
- How do I get the optimal deal(s) done?
Learning Objectives
- Discover deal-sourcing strategies that industry leaders leverage to identify and capture opportunities
- Master the strategic mindset required to transform business development from opportunity to value creation
- Elevate collaboration management beyond deal closure to create sustainable, growth-driving partnerships
- Master “hard’ skills” (courses and coaching) and “soft” skills (experience and mindset) that form the complete business development toolkit
- Apply battle-tested practices that distinguish exceptional business developers from traditional deal makers
Learning Objectives
- How to develop and visualize an IP strategy that supports your business and innovation objectives
- How to execute the IP strategy and communicate the status
- How to deal with IP risk from third parties
- How to understand, communicate and use the value of your IP
- Review industry examples/case studies that apply theory into practice and reinforce best practices
Learning Objectives
- Provide an overview of best practices in chemical industry licensing with a particular focus on green and biobased chemistry and out-licensing
- Review a step-by-step process starting with strategy and ending with post license practices and several special topics
- Apply theory to practice using industry case studies to illustrate best practices and highlight mistakes to avoid
Learning Objectives
- Speak the language of deal terms common among collaboration agreements
- Explore creative building blocks for winning partnerships
- Dissect triumphs and partnership pitfalls in real world case studies
- Compare “red flag” terms versus golden clauses “Suboptimal” and “Optimal”
- Demystify Joint Venture structures and navigate the essentials of NDA, MTA, and MoU
Learning Objectives
- Navigate the spectrum of negotiation outcomes: When to pursue win-win and when to pivot
- Master the synchronized dance of negotiation within the 5-Step collaborative framework
- Decode the DNA of elite negotiators: “Soft” and “Hard Skills”
- Unlock game-changing strategies from battle-tested dealmakers
Learning Objectives
- Learn the Art & Science of Marketing Fundamentals
- Learn how to build a brand architecture based on resources and value propositions
- Learn when to go it alone or amplifying success Through Brand Partnerships
- Apply theory to practice with real world case studies in chemicals, materials, food, personal care, textiles and more
Learning Objectives
- To more narrowly define Asia and explore different cultures, Strategic Avalanche selected key countries working in the renewable sector: Japan, Korea, Thailand, Indonesia, and Singapore
- Strategic Avalanche hired a subject matter expert from EU residing in Singapore and who has done extensive business in these five countries.
- To go further, we wanted to address how doing business directly in China may compare with working through other countries. We hired a subject matter expert living and working in China who has also lived in the U.S.
- Listen to both subject matter expert podcasts and let them walk you through a journey to hear the challenges and the opportunities.
Learning Objectives
- Rationale to form joint ventures (JV)
- Two main JV types
- Appreciate issues and challenges when forming and operating a JV
- Review common mistakes
- Understand key financial and non-financial metrics for success/failure
- Lessons learned from three biotech case studies between multi-nationals
Learning Objectives
- Hear firsthand from thought leaders and innovators in renewable chemicals and materials and fuels
- Hear industry colleagues’ perspective on challenges, opportunities, successes and failures
- Hear insights from multi-national and VC-emerging startups on best practice for:
3rd Party Collaborations – Innovation Probability of Success – Business Development Approaches
- Hear industry leaders “Messages to our Industry” on how to achieve collaboration success
For more information download our brochures
Strategic Avalanche’s thoroughness and depth were impressive. They didn’t just scratch the surface, they went deep, interviewing far more experts than anyone else. The result? A well-researched, accessible course that exceeded expectations. We now use what we learned in day-to-day decision-making—and we’re already seeing real impact.”
– Executive Leader, Global Chemical Catalysis & Biotechnology Innovation
